Strengths
Strengths are what your users love — the positive signals in your feedback, grouped and ranked by how many people value each one.
Where to find it
Open Strengths
Sidebar → Insights → Strengths
Direct link: https://app.productbridge.io/dashboard/strengths
In-app path: Sidebar → Insights → Strengths tab
Open one strength: /dashboard/strengths?strength={strengthId}
Requires: feedback_intelligence:view, and a plan that includes Insights. Extraction must also be enabled at Settings → Moderation → Feedback Intelligence.
| Dashboard page | Sidebar item | Direct link |
|---|---|---|
| Analytics overview | Analytics | /dashboard/overview |
| Themes | Insights | /dashboard/themes |
| Observations | Insights → Observations tab | /dashboard/observations |
| Strengths | Insights → Strengths tab | /dashboard/strengths |
| Ask AI | Ask AI | /dashboard/ask-ai |
What Users Love
Strengths are the positive counterpart to observations. Where observations surface problems, strengths capture what users explicitly value — for example, "High-quality, actionable feedback descriptions." ProductBridge groups every praise signal into a flat list of strengths, ranked by people, so you know which parts of your product to protect and promote.
Open them from the sidebar under Intelligence → Insights, then select the Strengths tab.
Reading the Strengths Table
| Column | Description |
|---|---|
| Rank | Position in the list |
| Strength | What users value, in plain language |
| People | The strength's reach — distinct people behind it (authors plus upvoters) |
| Status | Emerging, Active, Dismissed, or Resolved (see Status) |
| Created | When the strength was first opened |
Filter and Sort
- Status — show only strengths in a given status
- Source — keep strengths with evidence from a specific source
- Board — limit to a feedback board
- Sort — defaults to Highest impact
Open the Evidence
Select any row to open its evidence — the praise signals behind the strength and the source feedback posts they came from — so you can quote real users when you share wins with your team.
Praise From Anywhere
Strengths are built from praise wherever it appears — public portal posts, in-app widgets, and support conversations. Even when an integration conversation contains no actionable feedback but a customer says something they love, ProductBridge captures that praise so it still surfaces here as a strength.
Strengths are powerful for marketing and retention — they tell you, in your users' own words, what is working. Pair them with Observations for the full picture of what to fix and what to keep.